THE FILM INDUSTRY

Short written revision tasks today, straight onto your new Film Industry page.
You are writing 'chunks' as part of exam essays.

TASK 1
Read Kevin Maher (The Times film critic) on Trolls World Tour (Universal).
Use the case study to respond to the following 2 exam essays separately, so 2 paragraphs. Keep each to three or four crisp, factual sentences. Bonus points: refer to Netflix, disruption, your own film consumption.
Essay question 1: How far has digital technology changed patterns of distribution? (2015)
Essay question 2: To what extent does audience behaviour determine changes in the media industry? (2015)

- Audiences enjoy convenient and easily accessible ways of enjoying media - streaming services make this easier:
 Netflix, amazon, Disney+ etc: viewers are not required to visit the cinema as much anymore. 
- Current events such as the virus outbreak:
Affects how audiences are watching media e.g. Trolls, Universal receive backlash.

THEATRICAL RUN
THEATRICAL CHAIN
HOME MEDIA 

CHILDREN MOVIE MUCH EASIER TO VIEW AT HOME - PARENTS FIND IT HARDER TO TAKE KIDS TO CINEMA
HOWEVER BOND MOVIE IS FOR OLDER AUDIENCE WHO WANT THE FULL EXPERIENCE



TASK 2
Revise our case study for Disney Rogue One: A Star Wars Story

Use these materials here about Disney as a conglomerate - also use these words: megafranchise, synergy, as in a conglomerate like Disney, targets its audiences through a vertically integrated web of companies that cross-promote each film using synergy. This is known as vertical integration.

Article here from 27 February 2019
and here on how Disney marketed RO

Essay question 3: Evaluate the importance of media ownership on the media texts which get produced. Write a page.

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